What’s in the frunk?

This project for Polestar explores inspiring people – and what they keep in their frunk. In this episode, we journeyed to Northern Finland to visit pro snowboarder Antti Autti, discovering the unexpected treasures he keeps close on his adventures.

My role

For this project, I was part of the execution team, collaborating closely with both internal and external teams to bring the series to life. I also contributed to art directing the imagery, ensuring it aligned with the story we aimed to tell. On set, I photographed key moments, many of which were featured in the final story.

Read the full story at Polestar.com